Jason Shepherd , BACP

Jason Shepherd is a UK-based counsellor who brings 15 years of professional experience to his practice and holds BACP accreditation - the British Association for Counselling and Psychotherapy. He works with people facing stress and anxiety, LGBTQ+-related concerns, trauma and abuse, challenges with motivation, and issues around self-esteem and confidence. Jason combines practical guidance with attentive listening to help clients explore their concerns and build coping strategies.

He emphasises respect, sensitivity, and compassion in his work, creating a space where people from diverse backgrounds can feel understood and supported. Jason recognises that beginning therapy requires courage and values the step clients take when they reach out for help. His approach seeks to balance evidence-based techniques with attention to each person’s unique story and goals.

Therapeutic approaches and remote care

Jason draws on Cognitive Behavioral Therapy (CBT) to help people identify unhelpful thinking patterns and develop practical strategies for managing symptoms such as anxiety and low mood. CBT focuses on the relationship between thoughts, feelings, and behaviours and is often used for stress, anxiety, and depression.

He also uses Motivational Interviewing to support people who feel stuck or ambivalent about change. This approach is collaborative and aims to strengthen a person’s own motivation and commitment to goals, which can be helpful for issues like addiction, motivation, and behaviour change.

Finding the right approach is part of the therapeutic process. Jason works collaboratively with clients and with other licensed professionals when appropriate to tailor a plan that reflects individual needs, goals, and preferences rather than applying a one-size-fits-all method.

Online therapy options including video calls, phone sessions, live chat, and text-based messaging offer flexibility for scheduling and make it easier to fit support into everyday life. These formats allow consistent contact and continuity of care with a therapist while accommodating different communication styles and practical constraints.